Bachelor of Arts in Media & Public Relation Management E-mail

CAVENDISH UNIVERSITY UGANDA/CAVENDISH COLLEGE UK PARTNERSHIP

(For further and Higher Education)

 

Bachelor of Arts in Media &Public Relation Management (BA PRM)Bachelor of Arts in NGO Management with Social Work

(BA NGOSW)
 

PROGRAMME STRUCTURE:
Year 1, semester one
•    The Mass Media and Society: a focus on Uganda
•    Uganda Human Development and NGOs (NGO Mgt)
•    Managing Communication, Knowledge & information (BBA)
•    Business Administration (BBA)
•    Organisational Change Management (BBA)
•    Financial Accounting (BBA)

Semester Two
•    Introduction to Public Relations
•    Introduction to Broadcasting (Radio, Television and online)
•    International Relations
•    Communication of Politics: Politics in Africa
•    Elective (at least one elective from the following; Political Science, Sociology, Economics, management).

Year 2, semester one
•    Theories of Communication
•    Professional & Promotional Writing
•    Audience analysis and media research
•    Organisational Behaviour (BBA)
•    Photo Journalism

      Semester Two
•    Media and identity representation (gender, PWD, Children etc)
•    Advertising
•    New Media and the Digital Age
•    Research methods in Mass Communication
•    At least two courses from other disciplines

Year 3, semester one
•    Communication Policy: Media Law, Ethics and Human Rights
•    Media Management and Managing Communication
•    Development Communication
•    Communication Graphics: designing & creating visuals and Art Direction
•    Dissertation writing

      Semester Two
•    Art of Public Speaking
•    Investigative journalism
•    ICT for Development
•    Dissertation
•    Internship: workplace learning

QUALIFICATION:
BACHELORS OF ART in Media & Public Realtions Management

DURATION: 36 Months

AWARDING BODY:

Cavendish College – UK.

ENTRY REQUIRMENTS:

Five “O” levels including English or Certificate or Diploma in a related field will be an added advantage. (ABE inclusive)
JANUARY, APRIL, JULY, & SEPTEMBER

TEACHING STAFF

The teaching staff at Cavendish highly qualified and intellectually experienced in a wide range of profession skills. All the staff members are selected for the following attributes:

  • Work experience relevant to their teaching speciality.
  • Teaching skills and experience with familiarity to Cavendish’s teaching requirements and styles
  • Their ability to combine a practical knowledge with a special ability to teach.
  • Communication skills
To apply or request for prospectus click here to download our propectus or forms click here for Assistance or enquries see below.

Physical Address

for more information see below;

Nsambya Plot 1469 Ggaba Road, Opp. American Embassy.
P. O Box 33145 Kampala.
Tel: +256 414531700,
Fax: +256 312265679
Email: info@ cavendish.ac.ug
www.cavendishug.org

For Application download and  online propectus click here
 
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